The term "pricer" refers to a person who quotes a price, sets the value or determines the cost of something. However, there are several synonyms that can also be used for this word. Some of these synonyms include "valuator," which refers to someone who assesses the worth or value of something, and "appraiser," which refers to someone who gives an expert opinion on the value of an item. Other synonyms include "estimator," "assessor," and "evaluator." These words are interchangeable in describing someone who is responsible for determining the price of something, whether it's a product, service or asset.